Are communication channels through which news, entertainment, education, data, or promotional messages are disseminated. Media includes every broadcasting and narrowcasting medium such as newspapers, magazines, TV, radio, billboards, direct mail, telephone, fax, and internet. Media is the plural of medium and can take a plural or singular verb, depending on the sense intended.
NEW MEDIA
New media is a catch-all term for all forms of electronic communication that have appeared or will appear since the original mainly text-and-static picture forms of online communication.
New media encompasses multimedia, a term originally used mainly for standalone (not online) presentations in various scales as well as hypermedia, which emphasizes interactivity and specifically means the ability to selectively link from one form of content to another.
What is digital or new media?
New media is used to describe content made available using different forms of electronic communication made possible through the use of computer technology. Generally, the phrase new media describes content available on-demand through the Internet.
TRADITIONAL MEDIA
When related to advertising, traditional media encompasses that of television, newspaper, radio and magazine ads. They are the roots of advertising and the most common form utilized by businesses on a daily basis. Though traditional media is effective, over the course of the last few years we have seen more and more businesses utilizing new media to reach its target audiences.
What is traditional media with examples?
Traditional Media Examples. Marketers have used traditional media such as print,radio, TV, yellow pages and even outdoor ads to reach consumer markets for the last 50 to 100 years. Traditional media can also play a role in the marketing mix for many B2B companies.
“Whoever controls the media, controls the mind” ― Jim Morrison
Media has been all over the world since 1920’s. As our inventions and ideas grows more, the media also grow through the years.
But what do we patronize and appreciate more? The Traditional Media? or The New Media? Let us look back on their background and what media are more appreciable in today’s generation.
NEW MEDIA
Digital technologies that take advantage of computers and the Internet have led to products and services that provide information or entertainment. Social media, blogs, video games and online news outlets are typically referred to as “new media.” These channels of communication have far-reaching implications for society, including in business and politics.-by Brian Neese, February 15, 2016
New media has grown more in our generation. In new media, it is an information that came from the usage of technologies. Most of the writers publish their works through new media because it is easier and faster. In technology, there are a lot of applications that provides information like facebook, twitter, instagram, google mail, yahoo mail, news websites and etc. By the use of technologies we can easily research the information that we need and the information that we want to share with others.
TRADITIONAL MEDIA
Traditional media refers to mediums that are part of our culture for over half a century. These forms include television, radio, print advertisements, and billboards. The most expensive form of marketing – television ads – have the power to reach broad and targeted audiences, depending on the reach of the channels selected. Radio is another medium that can broadly target audiences. Print advertisements such as those in newspapers and magazines, and billboard ads continue to be used to attract large groups of people at once. – by Megha Shah – October 10, 2017
In my experience, Traditional media has been a big help for all of us because it provides the information that we need like news, issues, updates, entertainment and etc. The information was provided by selling printed news paper, watching news in televisions, and listening to news updates in radio. Printed information’s may comprise of such thing as books, newspapers, magazines and journals among others. So by printed information’s it helps us to gather details that we need like reading books. It is a bit hard because there are some people who search for information in the national library just to borrow the books that contains the information that they need, like dictionaries, magazines, encyclopedias and etc.
What media are the most patronized and appreciated ?
As we can see in today’s generation. There are a least of people who uses traditional media as an information source. Traditional media are still used now a days, but not very often unlike the new media that we use 24 hours a day. We patronize new media more than the traditional media because we demand for a fast connection through gathering information. In new media, we can easily connect, create, communicate and share ideas fastly, We just need to press the buttons of our technologies and the information that we need are all in your phone applications and websites in the internet. By new media, we are free to connect with each other and we are free to share and gain ideas.
But, all of us must be mindful in using new media. Because in our actions and post,reflects who we are. New media has controlled us to be addicted to it, but we must control our selves by preventing in discriminating and hurting someone. We must all remember that we must “THINK” before we “CLICK”. Let us all be careful in using new media for us to grow more and expand our world through connected nations.
The connection starts with us, so we must be aware in providing information in every media. We must only provide the true information and helpful information.
Thank you for reading my blog about my opinion in Traditional and New Media. I hope you like the input.
Special thanks to my teacher in Media and Information Literacy Mrs. Cherry Cuasay. Who opened our minds in media and information and literacy and tell us to work on this blog for us to share our opinions. Thank you and God bless!
Margarita's Blog 